The company focuses on innovations that are thoughtfully designed, based on extensive consumer insight, to meet the real needs of consumers and professionals.
Electrolux products include refrigerators, dishwashers, washing machines, vacuum cleaners and cookers sold under esteemed brands such as Electrolux, AEG-Electrolux, Eureka and Frigidaire. In 2007, Electrolux had sales of SEK 105 billion and 57,000 employees.
Electrolux has substantial market shares for all major kitchen appliances; refrigerators, freezers, cookers, ovens, dishwashers and hoods. Electrolux also sells small household appliances such as toasters, coffee-makers and mixers. The strongest positions are in cookers and hobs; these product categories are among the most profitable within kitchen appliances. Approximately half of the Group’s sales of kitchen appliances is under the Electrolux brand.
